The Oscar Blunder: Why Design Matters More Than Ever

The begining

The Oscars is one of the biggest events in the entertainment industry. It is a time for celebrating the best in cinema and honoring the hard work of actors, directors, and other creatives. However, the 2017 Oscars will always be remembered for a different reason: the infamous Best Picture blunder.

The Blunder

For those who missed it, the Best Picture award was mistakenly given to “La La Land” instead of the actual winner, “Moonlight.” The mistake was quickly corrected, but the damage was already done. The blunder was a reminder that even the most prestigious and well-planned events can go awry.

The Role of Design

While there were many factors that contributed to the Oscar blunder, one that is often overlooked is design. Design plays a crucial role in events like the Oscars, and the lack of attention to design can have serious consequences.

The Importance of Design

Design is more than just making something look good. It is about creating an experience that is both visually appealing and functional. When it comes to events like the Oscars, design can make or break the success of the event.

The Design of the Oscars

The Set Design

One of the most important aspects of the Oscars is the set design. The set design sets the tone for the entire event and creates a backdrop for the award presentations. The design of the set can also help to enhance the performances and speeches given throughout the night.

The Graphic Design

Another important aspect of the Oscars is the graphic design. The graphic design includes everything from the invitations to the program to the digital assets used to promote the event. Good graphic design can help to build anticipation for the event and create a cohesive brand identity.

The Impact of the Blunder

The Public’s Perception

The Oscar blunder had a significant impact on the public’s perception of the event. It was a reminder that even the most prestigious events can have major mistakes, which can damage the credibility of the event. The blunder also overshadowed the achievements of the winners and created a sense of disappointment among those who were rooting for their favorite films.

The Importance of Attention to Detail

The Oscar blunder was a result of a lack of attention to detail. It was a reminder that even the smallest details can have a significant impact on the success of an event. The importance of attention to detail cannot be overstated, especially when it comes to events like the Oscars.

Conclusion

The Oscar blunder was a wake-up call for the importance of design in events like the Oscars. Good design can enhance the experience for both the attendees and the viewers at home. It can also help to create a cohesive brand identity and build anticipation for the event. The blunder was a reminder that even the most prestigious events

Check out Benjamin Bannister’s detailed analysis of the design and typography. It’s definitely worth a read.

And contact us today and don’t be remembered for the wrong reasons!