The Future of Product Labels Design: When AI Meets Creativity Fasten your seatbelts creatives are now moving at a speed we could only dream of before. Based on a true story. A few months ago, a potential client reached out. He was an industrial producer in the food sector, focused on dairy products and pasteurized juices. After discovering my work
Cómo construir prestigio desde cero en una empresa nueva With years of experience in branding, design, and digital strategy, by knowing importance of a website he creates content that blends creativity and business insight, guiding companies to build credibility and a strong online presence. Hay algo profundamente erróneo en la manera en que muchas empresas entienden
How to Measure Your Company’s Reputation (and Why You Should) Reputation Is Not Guesswork. Imagine two companies offering exactly the same service, at the same price, with the same quality. One of them measures and manages its corporate reputation; the other doesn’t. Which one do you think will attract more clients? The answer is obvious: the one
Corporate Prestige: The Invisible Asset That Decides Your Sales The Invisible Weight of Corporate Prestige. A study by the Edelman Trust Barometer reveals that more than 80% of consumers choose brands they trust, even when those brands are more expensive than the competition. This confirms what often goes unnoticed: in business, trust and corporate prestige are as valuable as the product
Sell While You Sleep With expertise in branding, design, and digital strategy, I know a website is more than a showcase—it’s a sales engine. I combine creativity with business insight to turn websites into credible platforms that attract clients, build trust, and sell while you sleep. The Business That Never Sleeps. The digital world never rests. While physical stores
Common Web Design Mistakes and How to Avoid Them As someone who has built websites for years, I’ve seen the same mistakes repeated: sites with no clear purpose, overloaded designs, slow performance, and no SEO strategy. A website should be more than a pretty layout, it must be clear, functional, and credible. That’s the focus of this article. When
The Importance of a Website vs Social Media. With years of experience in branding, design, and digital strategy, by knowing importance of a website he creates content that blends creativity and business insight, guiding companies to build credibility and a strong online presence. Where's your online business headquarter? In the digital era, every business wants to be where customers spend
Your Website Will Soon Stop Being for Customers, and Start Being for AIs The Change No One Saw Coming. Website in the age of AI. The history of the internet is marked by transformations that at the time seemed invisible but ultimately reshaped how businesses present themselves to the world. Websites began as simple digital showcases, then turned into the battleground of
Como Hacer un Rebranding. Casos Reales que Demuestran su Poder Por BCOMBRAND.com Rebranding: el arte de cambiar para seguir siendo tú. Muchos directores de empresas exitosas saben que su modelo de negocio funciona. Pero algo no está del todo bien. Ya no se perciben actuales. Han perdido frescura. Las nuevas generaciones no los reconocen. Y aquí aparece una pregunta poderosa: ¿ como hacer un
Rebranding o Evolución de Marca: Cuando el Cambio es Estrategia Por BCOMBRAND.com ¿Por qué cambiar? ¿Por qué ahora? El rebranding o evolución de marca no es un simple cambio de logotipo o de colores. Es una decisión estratégica que surge cuando tu negocio crece, cambia o se adapta a un nuevo contexto. Muchos directivos temen este proceso, creyendo que puede confundir a sus clientes o
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